Your LinkedIn content: 4-week online camp
A self-paced camp for your personal thought leadership on LinkedIn, inside the Leadership in Progress community. We start on 18 January and finish on 11 February, at your own pace.
88 EUR until 19 November · then 111 EUR · 12 places
“It feels like a regular coffee meeting with Ieva.”
About this camp
Maybe this feels familiar
Before you publish your first post, it feels like you first need to understand how the platform works, how to structure a post, and what others will think of it.
You have something to say, and silence still feels safer, because sharing looks like self-promotion and a voice inside says you need to master this first.
And you hold back with the question of whether it's worth starting when you don't yet know when your next post will come.
Participants of the previous camp named these feelings almost word for word. They are deeply human, and they are exactly what we work with here.
What changes in four weeks
I know that after four weeks you will have more clarity, more courage and your first real steps. Maybe you'll publish for the first time, maybe you'll return after a long silence, or you'll find the courage to say out loud what you've been thinking about for a while.
Your result will become clear along the way, trust me, so there's no need to define it before the camp. Each week brings one small step, and a smaller step is fine too, I know that from experience. Publishing is your choice, and practising, thinking and exploring are enough as well.
How it works
At the start of the camp, you share where you are and what you want. Every Monday I post a video letter in the shared group that responds to your reflections, adding my own experience and a useful tip. Each letter is made for this specific group.
Each week brings a different angle: how to talk about yourself, how to understand who you're speaking to and what matters to them, what to write and how to shape it, which format to choose, why and how to use video, what SEO and GEO content is, how and whether to use AI, and how to build trust without scaring people away.
Once a week, if you wish, you can share a draft of your post in the camp group. I'll read it and add my perspective right there in the group, so others can learn from it too. Each week starts fresh, and an unused week doesn't carry over to the next.
What participants say
"Ieva has a special approach to building personal visibility that truly resonates with me. She inspires me by being fully and authentically herself. Inspired by her, I try to do the same, and it really feels like a shared journey, as if travelling alongside her, and that's the best part. I especially love her community: you truly get a personal approach tailored to you, and it feels like a regular coffee meeting with Ieva. I came out of it inspired to be authentically myself, and my audience feels it! Thank you, Ieva!"
Darta, participant of "Tavs LinkedIn saturs" camp (21 September – 16 October 2026) and Leadership in Progress community member
"Hi Ieva! Heartfelt thanks for today's video letter. Listening to you made for a valuable lunch break. In the letter, I truly felt personally addressed answers to my comment. I really appreciate it."
Elīna, participant of "Tavs LinkedIn saturs" camp (21 September – 16 October 2026)
"I'm satisfied, I gained a great deal, not only about LinkedIn but also personally. [...] The take-away was a reminder about authenticity in the digital space too, the self-paced rhythm, and staying true to my values."
Inese, participant of "LinkedIn YOGA" camp (1–30 August 2026)
Testimonials translated from Latvian.
Who this camp is for
This camp is for you if you want to build your personal content on LinkedIn: your voice, your topics and your thought leadership. The video letters give you orientation, and you shape your own path.
Profile audits, company page and employee content strategy, and building your personal strategy stay outside the camp. They belong to my 1:1 work, and if you'd like to go deeper, simply write to me.
Your participation
The camp lives through your presence: watch the letters, share your reflections, and try each week's step at your own pace. The more you share, the more personal my response becomes.
There are no Zoom calls, 24/7 chats, competitions or AI templates here. Reading your insights each week and celebrating your wins is always a joy for me.
Participation fee
- 88 EUR until 19 November, then 111 EUR from 20 November.
- Leadership in Progress community members: 66 EUR (in addition to the 11 USD monthly membership).
- The group has 12 places, so it stays small and personal.
- During the camp, you have access to the community's lecture recordings and my weekly community video letter.
- No refunds.
- Not included: support chats and direct messages on WhatsApp, LinkedIn or other channels, profile and/or published post audits, and building your personal strategy.
About me and the community
I'm Ieva Drāzniece, a communication strategist with 29 years of experience, ranked #1 in Personal Branding and Thought Leadership on LinkedIn in Latvia by Favikon.
Communities have always been part of me: from organising events in the Latvian Snowboard Association and co-founding Boards.lv, to caring for MADARA Cosmetics' global customer community in five languages, Loopbracelet, and The TRIBE, Richard van der Blom's global LinkedIn community, which I've supported since 2025. Last summer, I realised I was ready for my own.
Leadership in Progress is a place where we walk together, shoulder to shoulder, and you can skip, forget, or realise it's not your moment and still feel you belong. This camp is exactly the same.
Frequently asked questions
Who is the camp for?
Leaders, entrepreneurs and experts who want to start or restart creating their personal content on LinkedIn at their own pace.
Do I have to publish?
Publishing is your choice. You can practise, write drafts and reflect, and that is enough.
How much time does it take?
One video letter and one small step a week. You choose how much time to give it.
Will there be Zoom calls?
Everything is self-paced in the Skool community, without calls or live sessions.
Will you review my profile or published posts?
Once a week, you can share a draft in the camp group. Profile and/or published content audits are part of my 1:1 work.
What if I miss a week?
The letters are published in the camp group, and you can watch them whenever it suits you, until the last day of the camp.
What is a content camp